Despite only being a few years younger than its predecessors (Shopify, WordPress), Webflow is definitely the new belle of the ball and (over)taking the internet by storm. The simple reason for this is the new demands of the digital world – things need to be fast, precise, and perform flawlessly…and look nice, and be cost-friendly – and Webflow delivers on all fronts.
Main features:
- Pixel-perfect design
- Responsive layouts
- Creative freedom
- Technical integrity
- Reliable security
- Discreet, clean code generation
Clean code, less development issues, and full creative control? Tell me more.
What’s great:
Powered by AWS, Webflow delivers speed and precision. Users don’t have to worry about load times because everything is built natively, bypassing plugin slowdowns and development issues, resulting in a more secure and stable environment. The built-in CMS simplifies the organization of personalized items like blogs, case studies, portfolios, and more – again, no third-party patches or developer support required. By generating clean code, Webflow is also well equipped from an SEO standpoint and incorporates meta control, schema, and structured content.
What’s not so great:
Despite making items look beautiful online, the functionality of the eCommerce offerings leaves something to be desired, especially for larger or more robust shops. The functionality and lack of integrations falls short of competitors (i.e. Shopify) who offer some processes or features as standard.
So what does this all mean:
In a nutshell, for someone wanting to hit the ground running, Webflow can be strongly considered. If design and detail are paramount, speed to launch is a major factor, or creative control and design freedom, Webflow may just be your tool. Its client-friendly editor allows for fool-proof content updates, and with a bit of help from us, continues adding value through SEO support, performance optimization, and content growth.
In short, Webflow isn’t just a tool—it’s a creative engine. If you’re looking to build beautiful, high-performing websites that are easy to manage and scale, Webflow is a powerful, future-proof platform that delivers on both form and function.
“Webflow’s granular controls of nearly all aspects of development allows us to make any design come to life with ease and the limited maintenance requirements and CMS features that Webflow provides sets it apart from other platforms like WordPress.” Mark DiCarlo, Pure Industries